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Internet Marketing

3 Ways Automation Can Maximize Your Time

It’s a big, overwhelming world of content out there. Blogging, tweeting, Facebooking (is that a word?), and on and on. Who has time to keep up with it all? Luckily there are ways to make your content generation much easier. One of the most effective is automating and scheduling your content updates. (Of course, time-sensitive… Read more

Internet Marketing

Content is King, Emperor, President…

We’ve all heard the mantra, ‘content is king.’ These days, that’s more true than ever. Why? 1. Search Engines Do the words “Panda” or “Penguin” mean anything to you? These are two of the latest tweaks to Google’s algorithm, which are in part aimed at cutting down on the amount of SEO spammers who make it… Read more

Internet Marketing

Writing Like a Human Being

In our years of working with businesses and their Web sites, we’ve found that a lot of them suffer from one of two common writing maladies. Here, we offer our suggestions to overcome these obstacles in writing your content. 1. Don’t be incomprehensible! It’s important to speak to your audience on their level. Using terminology… Read more

Internet Marketing

Pay Attention to Your Web Site!

So you’ve got a new site with a CMS and blog that you can easily maintain. Congratulations! Now, pay attention to it. How many sites have you seen where they have a blog or a news section, but the latest entry is several months old? A stale site is just as bad, or worse, than… Read more

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