Category
Internet Marketing
Instant Google Love
If you aren’t yet convinced of the power of blogging, have a look at the following screenshot: Google loves blogs, and WordPress blogs in particular are set up to ping the major search engines once you’ve published new content. Check out the time stamp on this recent blog post. Google picked it up within a… Read more
As You SEO, So Shall You Reap
The topic of SEO is flying around everywhere these days, it seems. Everyone wants to be #1 on Google. Everyone wants to be there as soon as possible. There are two things, though, to keep in mind. 1. SEO, done correctly, takes time. Thanks to recent updates to the algorithm, Google is now on the… Read more
Investment Or Expense?
Is your Web site an investment, or an expense? Here’s the distinction: an expense is something you pay for, and then you own it – but it doesn’t provide any real value once you’ve bought it, and in fact it may easily lose value as time goes on. A good example of this is a… Read more
My, What a Big Footprint You Have!
Last week we mentioned that creating a nice, big digital footprint can help you get found more easily online. This week, we follow up with an in-depth look at what that means. The art of SEO has shifted from identifying keywords and stuffing your site with them, to being the most relevant in your world.… Read more
Tip of the Week: Don’t Cheat on Facebook
For those of you who were thinking about defrauding Facebook with fake accounts, fake fans on your page, etc., here’s a word of advice: don’t bother. Facebook that they are taking measures to cut down on junk accounts and invalid ‘likes’ on fan pages. This is just the latest in a series of recent moves… Read more
The Mobiles Are Coming! The Mobiles Are Coming!
More accurately, “The mobiles are here!” Last week’s news that Apple sold more than 2 million pre-orders of the iPhone 5 in one day has brought this topic front of mind again. According to a , the majority of iPhone buyers are buying a smartphone for the very first time, accounting for approximately 67% of… Read more
Snazzify Your Twitter Profile – Or Not
Have you seen the new Twitter profile header image option? Much like Facebook’s Timeline cover image, this new feature allows you to add some snazz to your profile. The background image, of course, has been around for years. This is best used to brand your profile with your company colors. You also have roughly 200… Read more
Track your Web site!
As we’ve said elsewhere, it’s important to keep tabs on your site. More than just keeping up with content, however, you also need to know how well it’s performing. Enter analytics. There are free and paid options for analytics, and for many organizations the default go-to solution of Google Analytics (free) suffices. The important thing… Read more
3 Ways Automation Can Maximize Your Time
It’s a big, overwhelming world of content out there. Blogging, tweeting, Facebooking (is that a word?), and on and on. Who has time to keep up with it all? Luckily there are ways to make your content generation much easier. One of the most effective is automating and scheduling your content updates. (Of course, time-sensitive… Read more
LinkedIn’s 175 Million Members
According to a recent Mashable report, the business networking site LinkedIn now stands at more than 175 million members. () In numbers, that’s 175,000,000. Not as impressive as the national debt, but it’s still a pretty big number. So, what does this mean for businesses? Read more